Product development and production in Portugal and Italy.
Line planning, pricing, development, production — for fashion and luxury brands.
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I build product programs — strategy, development, and production. I help brands define what to make, how it performs, and put it into production with factories in Portugal and Italy.

WHAT I DO
A merchandising lens across strategy and production.
I work with premium and luxury retail, hospitality, and lifestyle brands on what product to make, what it costs, and how it's built. That means line planning and pricing on one side, development and factory execution on the other — apparel, accessories, and home.
- Line planning
Pricing and product architecture
Development and sampling
Factory sourcing and production management
Assortment and sales analysis
Go-to-market and launch
FACTORY PARTNERS
I work with a curated network of specialized factories and mills across Portugal and Italy, matched by category, quality level, and scale. I work with the same factories across many different brands, so the relationships keep building.
I stay close to every order. That can mean sourcing and reviewing fabrics, managing files and all factory communication, or simply making the introduction and advising along the way — whatever keeps things moving.


selected work
Twenty years, across the full product cycle.
DTC Growth
Grew ecommerce from 16% to 55% of revenue in two years for a fine jewelry brand.
Private Label
Built the private label program for a five-store Los Angeles retailer — line planning through production in Portugal.
Merchandising Strategy
Seasonal line planning, pricing architecture, and three-year planning for women's and men's apparel brands.
Assortment & Buying
Scaled product assortment and inventory buys for a multi-million-dollar New York accessories brand.








Quick Answers
Can you support only part of the process?
Where are your production partners based?
Do you develop private label collections?
What types of garments do you specialize in?
How do you work — retainer or project?
Start the Conversation
Let’s build better product.
Whether you’re refining product strategy or developing a collection, I partner with a select group of brand partners each season.
